Bachelor of Business Administration (BBA) 28 Sections110 Lessons160 Weeks
Curriculum
- 28 Sections
- 110 Lessons
- 160 Weeks
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- SEM 1 - BBA101 Principles and Practice of Management5 Items
- 1.1Unit 1: Nature, scope and evolution of management thought
- 1.2Unit 2: Planning and decision-making; MBO; SWOT
- 1.3Unit 3: Organising: structures, authority, delegation, decentralisation
- 1.4Unit 4: Staffing, directing, motivation and leadership
- 1.5Unit 5: Controlling, coordination and contemporary issues (agile, remote work)
- BBA102 Financial Accounting5 Items
- BBA103 Microeconomics for Business5 Items
- BBA104 Business Mathematics5 Items
- BBA105 Business Communication5 Items
- SEM 2- BBA201 Organisational Behaviour5 Items
- BBA202 Cost and Management Accounting5 Items
- BBA203 Macroeconomics and the Global Economy5 Items
- BBA204 Business Statistics5 Items
- BBA205 Digital Skills and Computer Applications for Business5 Items
- 10.1Unit 1: Advanced spreadsheets: formulas, pivot tables, dashboards
- 10.2Unit 2: Word processing, presentations and collaboration tools
- 10.3Unit 3: Databases and introduction to SQL
- 10.4Unit 4: Introduction to AI tools and productivity automation
- 10.5Unit 5: Cybersecurity, data privacy and e-commerce basics
- SEM 3 - BBA301 Marketing Management5 Items
- 11.1Unit 1: Marketing concepts, environment and marketing mix
- 11.2Unit 2: Segmentation, targeting and positioning
- 11.3Unit 3: Product, branding and pricing decisions
- 11.4Unit 4: Distribution, retailing and integrated marketing communication
- 11.5Unit 5: Digital marketing, social media and emerging trends
- BBA302 Financial Management5 Items
- BBA303 Human Resource Management5 Items
- BBA304 Business Law5 Items
- 14.1Unit 1: Law of contract (formation, performance, breach, remedies)
- 14.2Unit 2: Sale of goods and consumer protection
- 14.3Unit 3: Company law basics: incorporation, directors, meetings
- 14.4Unit 4: Negotiable instruments, agency and partnership/LLP
- 14.5Unit 5: Intellectual property, e-contracts and data protection
- BBA305 Operations and Supply Chain Management5 Items
- SEM 4 - BBA401 Business Research Methods5 Items
- BBA402 Management Information Systems5 Items
- BBA403 Entrepreneurship and Start-up Management5 Items
- 18.1Unit 1: Entrepreneurial mindset, opportunity identification
- 18.2Unit 2: Business model canvas and lean start-up
- 18.3Unit 3: Business plan, market validation and funding sources
- 18.4Unit 4: Venture launch, scaling and legal compliance
- 18.5Unit 5: Family business, social entrepreneurship, case studies
- BBA404 Business Ethics, CSR and Sustainability5 Items
- SEM 5 - BBA501 Strategic Management5 Items
- 20.1Unit 1: Strategy concepts, vision, mission and objectives
- 20.2Unit 2: External and internal analysis: PESTEL, Porter’s Five Forces, VRIO
- 20.3Unit 3: Corporate, business and functional strategies
- 20.4Unit 4: Strategy implementation, balanced scorecard
- 20.5Unit 5: Case analysis and strategic evaluation
- BBA502 International Business5 Items
- 21.1Unit 1: Globalisation and theories of international trade
- 21.2Unit 2: International trade institutions (WTO, trade blocs)
- 21.3Unit 3: Foreign exchange and international finance basics
- 21.4Unit 4: Market entry strategies and cross-cultural management
- 21.5Unit 5: Import–export procedures and global risk
- BBA503 - ELECTIVE0 Items
- BBA504 ELECTIVE0 Items
- BBA505 Summer Internship: Assessed through a workplace supervisor's report (40%), student internship report (40%) and viva voce (20%).0 Items
- BBA601 Business Analytics and Decision Making5 Items
- BBA602 Elective IV (specialisation)0 Items
- BBA603 Elective V (specialisation)0 Items
- BBA604 Capstone Project: An individual or small-group research/consulting project on a real business problem, with faculty mentor guidance. Assessed by dissertation (60%), presentation (20%) and viva (20%).0 Items
Unit 4: Decision trees, simulation and optimisation
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